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A model from Swiss watchmaker Swatch named « WHAT IF...TARIFFS?" (News 2026, by Pierre Albouy) - Swiss Press Award

A model from Swiss watchmaker Swatch named « WHAT IF...TARIFFS?" with the numbers 3 and 9 reversed on its face as a play on the 39% import tariffs that U.S. President Donald Trump slapped on Switzerland last month is pictured in a Swatch shop in Geneva, Switzerland, September 12, 2025. REUTERS/Pierre Albouy
A model from Swiss watchmaker Swatch named « WHAT IF...TARIFFS?" with the numbers 3 and 9 reversed on its face as a play on the 39% import tariffs that U.S. President Donald Trump slapped on Switzerland last month is pictured in a Swatch shop in Geneva, Switzerland, September 12, 2025. REUTERS/Pierre Albouy
Photo / News
2026

A model from Swiss watchmaker Swatch named « WHAT IF...TARIFFS?"

Pierre Albouy

A model from Swiss watchmaker Swatch named « WHAT IF...TARIFFS?" with the numbers 3 and 9 reversed on its face as a play on the 39% import tariffs that U.S. President Donald Trump slapped on Switzerland last month is pictured in a Swatch shop in Geneva, Switzerland, September 12, 2025. REUTERS/Pierre Albouy

Reuters

Photo / News
2026

Pierre Albouy

A model from Swiss watchmaker Swatch named « WHAT IF...TARIFFS?" with the numbers 3 and 9 reversed on its face as a play on the 39% import tariffs that U.S. President Donald Trump slapped on Switzerland last month is pictured in a Swatch shop in Geneva, Switzerland, September 12, 2025. REUTERS/Pierre Albouy

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